Stage: Time To Market

 

START-UP

in the shape of
representative office
(small business)

STANDARD

for middle and large manufacturing companies -  the country market player

COMPLEX

for corporations
international companies -the world market player

1. Strategic Planning to Market

1.1. Strategic planning and marketing research

 

 

 

1.1.1.The comprehensive strategic research

 

 

X

1.1.2. Strategic development planning and repositioning.

Creating compelling visions in Russia

X

X

X

1.1.3. Customers advantaged planning on the basis of customer value

X

 

X

1.1.4. Co-create future value planning

 

X

X

1.1.5. Strategic alliance architecture

 

 

X

1.1.6. Businesses strategic portfolio planning

 

X

X

1.2. Marketing research

 

 

 

1.2.1. The comprehensive market research

 

 

X

1.2.2. Business development marketing programs

 

X

X

1.2.3. Market focus: establish and strengthen marketing focus, detailing the marketing focus on customers projects and products promotion in Russia

 

X

X

1.2.4. Definition of marketing tools and marketing support to start business, new and existing products / output from the market of existing products

 

 

X

2.Sales & Marketing

Bridging the marketing, sales and logistical barriers:

 

 

 

2.1. The organization of the sales in Russia

 

 

X

2.2. Regional support for distribution

 

X

X

2.3. The formation of sales channels

X

X

X

2.4. Development, maintenance and support channels

X

X

X

2.5. Commercial sales support

 

X

X

2.6. Project support

X

X

X

2.7. Marketing support of sales

X

X

X

2.8. Exhibitions support

X

 

X

2.9. –†romotional activities support

 

X

X

2.10. Warranty support

 

 

X

2.11. Required documents package support

 

 

X

3.Customer Service

 

 

 

3.1. Organization of customer service

X

X

X

3.2. Service support with clients' claims

 

X

X

3.3. Product and technology training for client' customers

 

X

X

3.4. Supply, delivery support

X

X

X

3.5. Information support.

3.5.1. Clients data base support

3.5.2. Operation and technological operations base support

X

X

X

 

X

X

X

3.6. Call-center customer service

 

X

X

3.7. Representation of clients in professional and regional professional associations

X

X

X

4.Distribution and Logistics
Bridging the technological logistics barriers in the Russian market

 

 

 

4.1. Supply / Procurement Support

X

X

X

4.2. Freight transportation support

 

X

X

4.3. Storage Support

X

X

X

4.4. Processing / handling support (rollback, rewinding, cutting the cable package)

 

 

X

4.5. Logistics operations support, including deliveries / shipments to the client's customer

X

X

X

4.6. Logistics risk management

 

X

X

4.7. Logistics operations documents support

X

X

X

4.8. Logistics information support

 

 

X

5.Bridging the legal and corruption barriers in the Russian market

 

 

 

5.1. Business operation legal support

X

X

X

5.2. Registration procedures

X

X

X

5.3. Advocates support

 

X

X

5.4. Legal risks management support

X

X

X

5.5. Anti-corruption expertise

 

X

X

5.6. Legal Information support

X

X

X

6.Bridging the Russian accounting and reporting barriers

Accounting and reporting service

 

 

 

6.1. Transactional support and operations transactions costs optimizing

X

X

X

6.2. Storage costs optimizing

 

X

X

6.3. Payment documents

 

X

X

6.4. Bank account service and banking operations support

X

X

X

6.5. Accounting and reporting information systems service

 

 

X

6.6. Accounting and reporting service

X

X

X

7. Leasing of Personnel

 

X

X